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HYPERLOCAL

Solving for Speed and Service—Where Every Minute and Meter Counts.
With customer demanding delivery under 30 minutes, hyperlocal commerce has redefined expectations around fulfilment with localised assortments and seamless post-purchase experiences. This requires a supply chain that is not just fast, but surgically precise. At Redseer, we support Q-commerce players, urban fulfilment specialists, dark store operators, and local distribution platforms to build hyper-optimised delivery ecosystems. We bring deep insight into city- level demand mapping, zonal route optimisation, SKU clustering by region, and consumer cohort analysis across daily-use categories. Our support spans from last-mile design and delivery economics to pricing elasticity and rider productivity benchmarking. In a category where speed and unit economics must co-exist, we help clients strike the right balance to drive loyalty and profitability at scale.

Our Hyperlocal Services

Growth Strategy

We support clients in their digital strategy across different formats such as ecommerce, q-commerce, FSA, eB2B, D2C and social media, improvement in terms of trade with channels, as well as offline channel growth and positioning/pricing

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New Market Entry

We assist clients to expand in new cities/micro-markets, enter international markets and succeed in new/adjacent categories in India and globally.

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Consumer Value Unlock

We unlock customer value through brand positioning & perception improvement, refinement of customer propositions & targeting efforts, increasing NPS, retention and wallet share.

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Operational Excellence and Profitability

We help clients across financial services with field force retention and incentivization strategy design, VAS upsell strategy, along with building out their ad monetisation strategy.

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Transaction Advisory

We aid clients across M&A support, commercial and tech due diligence for funds, sell-side due diligence and road to IPO strategy & public affairs management.

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Performance Tracking with Benchmarks TM

Our proprietary Benchmarks portal helps with detailed insights and strategic foresight for measuring top-to-bottom line performance, diagnostics around major gaps, and enabling the right decision-making.

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Hyperlocal Experts

What’s New

Corporate strategy Consultantancy In India | Redseer Strategy Consulting
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