Post-covid, consumers have become more proactive and aware about their well-being, this has led to a massive boost to the Consumer Health space, expanding from reactive treatment to preventive, personalised health management. The rise of clean-label ingredients, science-first formulations, and functional wellness categories is accelerating both online and offline. Meanwhile, platforms and new D2C brands are democratising access to what were once premium products, be it supplements, skin & gut health, or diagnostic-led wellness. At Redseer, we help businesses unlock this high-growth segment by identifying demand shifts early, assessing product-market fit, and navigating compliance, trust, and differentiation. We support platform- led expansion, develop playbooks for omnichannel healthcare retail, and guide investors on backing sustainable wellness brands. Whether you're scaling a consumer-facing nutraceutical business, entering OTC categories, or evaluating high-NPS health tech assets, we bring clarity to where consumer trends meet commercial traction.